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Contemporary Marketing 16th Edition by Louis Boone,David Kurtz
Edition 16ISBN: 978-1133628460Contemporary Marketing 16th Edition by Louis Boone,David Kurtz
Edition 16ISBN: 978-1133628460 Exercise 17
What is category management, and what role does it play in the success of a product line?
Explanation
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If category manager manages product line...
Contemporary Marketing 16th Edition by Louis Boone,David Kurtz
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