
Contemporary Marketing 16th Edition by Louis Boone,David Kurtz
Edition 16ISBN: 978-1133628460
Contemporary Marketing 16th Edition by Louis Boone,David Kurtz
Edition 16ISBN: 978-1133628460 Exercise 11
Auto dealerships typically have exclusive distribution rights in their local markets. How might this affect the purchase choices consumers make? What problems might a dealership encounter with this type of distribution?
Explanation
Issue:
Auto dealership typically has ex...
Contemporary Marketing 16th Edition by Louis Boone,David Kurtz
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