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Contemporary Marketing 16th Edition by Louis Boone,David Kurtz
Edition 16ISBN: 978-1133628460Contemporary Marketing 16th Edition by Louis Boone,David Kurtz
Edition 16ISBN: 978-1133628460 Exercise 17
On your own or with a classmate, identify, draw, and explain a reverse channel with which you are familiar. What purpose does this reverse channel serve for businesses? For the community? For consumers?
Explanation
Verified
Verified
Reverse channel:
Reverse channel is a m...
Contemporary Marketing 16th Edition by Louis Boone,David Kurtz
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