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Contemporary Marketing 16th Edition by Louis Boone,David Kurtz
Edition 16ISBN: 978-1133628460Contemporary Marketing 16th Edition by Louis Boone,David Kurtz
Edition 16ISBN: 978-1133628460 Exercise 24
Differentiate between advertising and product placement. Which do you think is more effective, and why?
Explanation
Verified
Verified
Advertising and product placement:
Adve...
Contemporary Marketing 16th Edition by Louis Boone,David Kurtz
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