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book Marketing 2014 17th Edition by William Pride,Ferrell cover

Marketing 2014 17th Edition by William Pride,Ferrell

Edition 17ISBN: 978-1133939252
book Marketing 2014 17th Edition by William Pride,Ferrell cover

Marketing 2014 17th Edition by William Pride,Ferrell

Edition 17ISBN: 978-1133939252
Exercise 5
Product C has a cost of $60 and a usual markup percentage of 25 percent on selling price. What price should be placed on this item?
Explanation
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Calculate the mark-up percentage on cost...

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Marketing 2014 17th Edition by William Pride,Ferrell
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