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Marketing 2014 17th Edition by William Pride,Ferrell
Edition 17ISBN: 978-1133939252Marketing 2014 17th Edition by William Pride,Ferrell
Edition 17ISBN: 978-1133939252 Exercise 1
Assume you are opening one of the following retail stores. Identify publications at the library or online that provide information about the environmental forces likely to affect the store. Briefly summarize the information each source provides.
a. Convenience store
b. Women's clothing store
c. Grocery store
d. Fast-food restaurant
e. Furniture store
a. Convenience store
b. Women's clothing store
c. Grocery store
d. Fast-food restaurant
e. Furniture store
Explanation
Verified
Verified
There are various online sources which p...
Marketing 2014 17th Edition by William Pride,Ferrell
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