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Contemporary Marketing 15th Edition by Louis Boone, David Kurtz
Edition 15ISBN: 9781111579715Contemporary Marketing 15th Edition by Louis Boone, David Kurtz
Edition 15ISBN: 9781111579715 Exercise 2
Imagine you had a chance to interview Google co-founders Larry Page and Sergey Brin. What questions might you ask each about strategic planning for individual divisions and for the firm overall?
Explanation
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Strategic planning :
Strategic planning ...
Contemporary Marketing 15th Edition by Louis Boone, David Kurtz
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