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Contemporary Marketing 15th Edition by Louis Boone, David Kurtz
Edition 15ISBN: 9781111579715Contemporary Marketing 15th Edition by Louis Boone, David Kurtz
Edition 15ISBN: 9781111579715 Exercise 6
What are the two factors that interact to create a person's perception of an object? How is this important for marketers?
Explanation
Verified
Verified
Perception:
Perception is the marketing...
Contemporary Marketing 15th Edition by Louis Boone, David Kurtz
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