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Contemporary Marketing 15th Edition by Louis Boone, David Kurtz
Edition 15ISBN: 9781111579715Contemporary Marketing 15th Edition by Louis Boone, David Kurtz
Edition 15ISBN: 9781111579715 Exercise 1
Classify each of the following as a business product or a consumer product:
a. laptop computer
b. bottle of hairspray
c. fleet of delivery trucks
d. bulk order of flour
e. digital camera
f. Kenny Chesney music CD
a. laptop computer
b. bottle of hairspray
c. fleet of delivery trucks
d. bulk order of flour
e. digital camera
f. Kenny Chesney music CD
Explanation
Verified
Verified
Consumer products:
The product that is ...
Contemporary Marketing 15th Edition by Louis Boone, David Kurtz
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