
Contemporary Marketing 15th Edition by Louis Boone, David Kurtz
Edition 15ISBN: 9781111579715
Contemporary Marketing 15th Edition by Louis Boone, David Kurtz
Edition 15ISBN: 9781111579715 Exercise 4
What is the fastest-growing racial/ethnic minority group in the United States? What types of things do marketers need to know about this group to sell successfully to these consumers?
Explanation
Fast growing minority groups:
The H and...
Contemporary Marketing 15th Edition by Louis Boone, David Kurtz
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