expand icon
book Contemporary Marketing 15th Edition by Louis Boone, David Kurtz cover

Contemporary Marketing 15th Edition by Louis Boone, David Kurtz

Edition 15ISBN: 9781111579715
book Contemporary Marketing 15th Edition by Louis Boone, David Kurtz cover

Contemporary Marketing 15th Edition by Louis Boone, David Kurtz

Edition 15ISBN: 9781111579715
Exercise 3
What are unsought products? Give an example of an unsought product, and explain how it might be marketed.
Explanation
Verified
like image
like image

Unsought products:
The products that ar...

close menu
Contemporary Marketing 15th Edition by Louis Boone, David Kurtz
cross icon