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book Foundations of Marketing 7th Edition by William Pride,Ferrell cover

Foundations of Marketing 7th Edition by William Pride,Ferrell

Edition 7ISBN: 978-1305405769
book Foundations of Marketing 7th Edition by William Pride,Ferrell cover

Foundations of Marketing 7th Edition by William Pride,Ferrell

Edition 7ISBN: 978-1305405769
Exercise 4
   Helena Fogarty talks about being ready to adjust her marketing plan frequently. Should she focus more on possible adjustments to strategy, objectives, implementation, or some combination of these three?
Helena Fogarty talks about being ready to adjust her marketing plan frequently. Should she focus more on possible adjustments to strategy, objectives, implementation, or some combination of these three?
Explanation
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Understanding the market need, an entrep...

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Foundations of Marketing 7th Edition by William Pride,Ferrell
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