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Foundations of Marketing 7th Edition by William Pride,Ferrell
Edition 7ISBN: 978-1305405769Foundations of Marketing 7th Edition by William Pride,Ferrell
Edition 7ISBN: 978-1305405769 Exercise 1
How can marketers exploit the characteristics of the Internet to improve the product element of their marketing mixes?
Explanation
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Marketers can exploit the internet chara...
Foundations of Marketing 7th Edition by William Pride,Ferrell
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