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M: Marketing 4th Edition by Dhruv Grewal,Michael Levy
Edition 4ISBN: 978-0077861025M: Marketing 4th Edition by Dhruv Grewal,Michael Levy
Edition 4ISBN: 978-0077861025 Exercise 2
Why do companies utilize public relations as part of their IMC strategy?
2. What are the elements of a public relations toolkit?
2. What are the elements of a public relations toolkit?
Explanation
Verified
Verified
Public relation
Public relation:
• Pub...
M: Marketing 4th Edition by Dhruv Grewal,Michael Levy
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