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Marketing 5th Edition by Roger Kerin,Steven Hartley ,William Rudelius,Erin Steffes
Edition 5ISBN: 978-0078028922Marketing 5th Edition by Roger Kerin,Steven Hartley ,William Rudelius,Erin Steffes
Edition 5ISBN: 978-0078028922 Exercise 11
What are the characteristics (e.g., age, income, education) of the target market customers for the following products or services ( a ) National Geographic magazine, ( b ) People magazine, ( c ) New York Giants football team, and ( d ) the U.S. Open tennis tournament.
Explanation
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The demographic characteristics of the t...
Marketing 5th Edition by Roger Kerin,Steven Hartley ,William Rudelius,Erin Steffes
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