Chat with AI
Marketing 5th Edition by Roger Kerin,Steven Hartley ,William Rudelius,Erin Steffes
Edition 5ISBN: 978-0078028922Marketing 5th Edition by Roger Kerin,Steven Hartley ,William Rudelius,Erin Steffes
Edition 5ISBN: 978-0078028922 Exercise 1
To conduct a consumer analysis for the product-the good, service, or idea-in your marketing plan:
Identify the consumers who are most likely to buy your product-the primary target market-in terms of ( a ) their demographic characteristics and ( b ) any other kind of characteristics you believe are important.
This consumer analysis will provide the foundation for the marketing mix actions you develop later in your plan.
Identify the consumers who are most likely to buy your product-the primary target market-in terms of ( a ) their demographic characteristics and ( b ) any other kind of characteristics you believe are important.
This consumer analysis will provide the foundation for the marketing mix actions you develop later in your plan.
Explanation
Verified
Verified
Business - Crayon Colors Manufacturing
...
Marketing 5th Edition by Roger Kerin,Steven Hartley ,William Rudelius,Erin Steffes
Why don’t you like this exercise?
Other Minimum 8 character and maximum 255 character
Character 255
