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book Marketing 5th Edition by Roger Kerin,Steven Hartley ,William Rudelius,Erin Steffes cover

Marketing 5th Edition by Roger Kerin,Steven Hartley ,William Rudelius,Erin Steffes

Edition 5ISBN: 978-0078028922
book Marketing 5th Edition by Roger Kerin,Steven Hartley ,William Rudelius,Erin Steffes cover

Marketing 5th Edition by Roger Kerin,Steven Hartley ,William Rudelius,Erin Steffes

Edition 5ISBN: 978-0078028922
Exercise 4
To help you collect the most useful data for your marketing plan, develop a three-column table:
In column 1, list the information you would ideally like to have to fill holes in your marketing plan.
Explanation
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Marketing 5th Edition by Roger Kerin,Steven Hartley ,William Rudelius,Erin Steffes
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