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Marketing 5th Edition by Roger Kerin,Steven Hartley ,William Rudelius,Erin Steffes
Edition 5ISBN: 978-0078028922Marketing 5th Edition by Roger Kerin,Steven Hartley ,William Rudelius,Erin Steffes
Edition 5ISBN: 978-0078028922 Exercise 3
Identify the sales promotion tools that might be useful for ( a ) Tastee Yogurt, a new brand introduction, ( b ) 3M self-sticking Post-It Notes, and ( c ) Wrigley's Spearmint Gum.
Explanation
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The sales promotion tool that might be u...
Marketing 5th Edition by Roger Kerin,Steven Hartley ,William Rudelius,Erin Steffes
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