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International Marketing 15th Edition by Cateora Graham
Edition 15ISBN: 978-9339204464International Marketing 15th Edition by Cateora Graham
Edition 15ISBN: 978-9339204464 Exercise 1
Visit the Bureau of Economic Analysis homepage http://www.bea.doc.gov/. Select the section, Inter-national articles, and find the most recent information on Foreign Direct Investments in the United States. Which country has the highest dollar amount of investment in the United States Second highest
Explanation
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The bureau of economic analysis is the organization providing most reliable and up-to-date information on foreign direct investments, FDI in AM by overseas companies. As per available information, the base year for reference is 2016, the latest year for which FDI statistics are available
Data construction: The information is plotted on a graph. The X-axis shows the quantum of FDI in percentage terms. The Y-axis plots the countries against the respective percentages. The countries represent the location of the ultimate beneficial owner, UBO, whereby the owner is the highest level decision maker in the ownership chain.
Data Interpretation: The UK has the highest dollar amount of investment as FDI in the US market. It is equal to 16.1 percent. It is followed by Canada, with FDI of 12.2 percent. The highest FDI is 21.5 percent, but this is attributed to the group - Others, thus not representing a particular country.
A graphical representation of top ten FDI investor countries in the US as per the location of the ultimate beneficial owner, UBO, better captures the above data:
Data construction: The information is plotted on a graph. The X-axis shows the quantum of FDI in percentage terms. The Y-axis plots the countries against the respective percentages. The countries represent the location of the ultimate beneficial owner, UBO, whereby the owner is the highest level decision maker in the ownership chain.
Data Interpretation: The UK has the highest dollar amount of investment as FDI in the US market. It is equal to 16.1 percent. It is followed by Canada, with FDI of 12.2 percent. The highest FDI is 21.5 percent, but this is attributed to the group - Others, thus not representing a particular country.
A graphical representation of top ten FDI investor countries in the US as per the location of the ultimate beneficial owner, UBO, better captures the above data:
International Marketing 15th Edition by Cateora Graham
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