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book International Marketing 15th Edition by Cateora Graham cover

International Marketing 15th Edition by Cateora Graham

Edition 15ISBN: 978-9339204464
book International Marketing 15th Edition by Cateora Graham cover

International Marketing 15th Edition by Cateora Graham

Edition 15ISBN: 978-9339204464
Exercise 16
The telegraph, telephone, television, satellites, computer,mobile phones and the Internet have all had an effect on how international business operates. Discuss how each of these communications innovations affects international business management.
Explanation
Verified
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World trade stands for the global intern...

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International Marketing 15th Edition by Cateora Graham
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