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International Marketing 15th Edition by Cateora Graham
Edition 15ISBN: 978-9339204464International Marketing 15th Edition by Cateora Graham
Edition 15ISBN: 978-9339204464 Exercise 18
Define:
Cultural sensitivity
Culture
Cultural congruence
Linguistic distance
Social institutions
Cultural values
Cultural borrowing
Aesthetics
Planned change
Cultural sensitivity
Culture
Cultural congruence
Linguistic distance
Social institutions
Cultural values
Cultural borrowing
Aesthetics
Planned change
Explanation
Verified
Verified
Culture : Culture can be defined as the ...
International Marketing 15th Edition by Cateora Graham
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