
International Marketing 15th Edition by Cateora Graham
Edition 15ISBN: 978-9339204464
International Marketing 15th Edition by Cateora Graham
Edition 15ISBN: 978-9339204464 Exercise 7
Old products (that is, old to the U.S. market) may be innovations in a foreign market. Discuss fully.
Explanation
Unless the original products are amended...
International Marketing 15th Edition by Cateora Graham
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