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International Marketing 15th Edition by Cateora Graham
Edition 15ISBN: 978-9339204464International Marketing 15th Edition by Cateora Graham
Edition 15ISBN: 978-9339204464 Exercise 5
Describe the reasons an MNC might seek an ISO 9000 certification.
Explanation
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ISO 9000 stands for the international st...
International Marketing 15th Edition by Cateora Graham
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