_____ emphasizes that profitable marketing begins with the discovery and understanding of consumer needs and then develops a marketing mix to satisfy these needs.
A) Marketing concept
B) Strategic plan
C) Product concept
D) Selling concept

Question

Quizplus · Accepted Answer

The marketing concept emphasizes that profitable marketing begins with the discovery and understanding of consumer needs and then develops a marketing mix to satisfy these needs.

_____ Emphasizes That Profitable Marketing Begins with the Discovery and Understanding