Identify this useful way of classifying and segmenting certain markets as it combines trends in earning power with demands placed on income.
A) Social class
B) Ethnicity
C) Family life cycle
D) Situational influences

Question

Quizplus · Accepted Answer

Because the family life cycle combines trends in earning power with demands placed on income, it is a useful way of classifying and segmenting individuals and families.

Identify This Useful Way of Classifying and Segmenting Certain Markets