The soaps sold by Procter & Gamble in Japan goes through a general wholesaler, a product wholesaler, a product-specialty wholesaler, a regional wholesaler, a local wholesaler, and a retailer before it reaches the customer. This is a description of the _____ P&G uses in Japan.

Question

Quizplus · Accepted Answer

The role of the distribution network in facilitating the transfer of goods and titles and in the demand stimulation process is as important in foreign markets as it is at home.

The Soaps Sold by Procter & Gamble in Japan Goes