Which of the following best characterizes average consumers' current media consumption patterns?
A) Consumers spend more time listening to the radio than on their mobile phones, but less time on magazines and newspapers.
B) Consumers spend more time reading magazines and newspapers than on their mobile phones, but less time listening to the radio.
C) Consumers spend more time on mobile devices than on radio, magazines, and newspapers combined.
D) Consumers spend an average of two hours and 52 minutes on radio, magazines, and newspapers combined.
E) Consumers spend an average of one hour and 46 minutes on mobile devices.

Question

Quizplus · Accepted Answer

According to recent studies and surveys, consumers spend more time on their mobile devices than on traditional media such as radio, magazines, and newspapers combined. This trend is expected to continue as mobile devices continue to become more ubiquitous and offer a wider variety of content options. Therefore, option C is the most accurate characterization of average consumers' current media consumption patterns.

Which of the Following Best Characterizes Average Consumers' Current Media