Winstar is a large-scale manufacturer with more than a hundred partners across the globe. When making decisions concerning distribution and channel optimization, the company invites members from its channel partners to be part of its advisory committee. This helps the company maintain harmony with its partners. Which of the following conflict resolution techniques is Winstar using?

Question

Quizplus · Accepted Answer

Winstar is using the conflict resolution technique of co-optation by inviting members from its channel partners to be part of its advisory committee. This technique involves the incorporation of conflicting parties into the decision-making process, thereby creating a sense of ownership and shared responsibility for the decision reached. This helps maintain harmony with partners and reduces the likelihood of conflicts arising.

Winstar Is a Large-Scale Manufacturer with More Than a Hundred