________ are offered by a manufacturer to trade-channel members if they will perform certain functions, such as selling, storing, and recordkeeping.
A) Consumer promotions
B) Quantity discounts
C) Functional discounts
D) Seasonal discounts
E) Trade-in allowances

Question

Quizplus · Accepted Answer

The description matches functional discounts, which are offered to trade-channel members for performing certain functions such as selling, storing and recordkeeping. Consumer promotions are aimed at the end-consumer, quantity discounts are based on quantity purchased, seasonal discounts are based on time of year or season, and trade-in allowances are discounts given in exchange for an old product when purchasing a new one.

________ Are Offered by a Manufacturer to Trade-Channel Members If