________ reward dealers for participating in advertising and sales support programs.
A) Functional discounts
B) Trade discounts
C) Promotional allowances
D) Rebates
E) Quantity discounts

Question

Quizplus · Accepted Answer

Promotional allowances are incentives given to dealers for participating in advertising and sales support programs. These may include reimbursement for advertising expenses, free merchandise, or other promotional items. Functional discounts and rebates are usually given based on the quantity or volume of purchases made by the dealer. Trade discounts may be given as a standard reduction in price, and quantity discounts are based on the volume of purchases made by the dealer.

________ Reward Dealers for Participating in Advertising and Sales Support