The ________ technique used for stimulating creativity identifies a problem and then considers the dimension, the medium, and the power source.
A) attribute listing
B) reverse assumption analysis
C) mind mapping
D) lateral marketing
E) morphological analysis

Question

Quizplus · Accepted Answer

The technique described in the question is morphological analysis, which involves breaking down a problem into smaller parts and identifying all of the possible combinations of those parts based on various dimensions, mediums, and power sources. This is different from attribute listing, which focuses on identifying and listing attributes or characteristics of a product or idea, reverse assumption analysis, which involves questioning and challenging assumptions about a problem, mind mapping, which is a visual brainstorming technique, and lateral marketing, which involves applying marketing strategies from other industries or disciplines to solve a problem.

The ________ Technique Used for Stimulating Creativity Identifies a Problem