MPR's contribution to a company's bottom line is the easiest to measure because it is used along with other promotional tools.

Question

Quizplus · Accepted Answer

MPR (Marketing Public Relations) contribution to a company's bottom line is often difficult to measure directly because it is integrated with other promotional activities and its effects are more indirect, such as building brand awareness and reputation, rather than direct sales.

MPR's Contribution to a Company's Bottom Line Is the Easiest