Best Western is a mid-sized hotel chain that is entering a competitive market.The chain needs to differentiate its service from that of competitors,positioning itself as a hotel chain with excellent service at an affordable price.How can it achieve this using internal marketing?

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The Answer of Best Western is a mid-sized hotel chain that is entering a competitive market.The chain needs to differentiate its service from that of competitors,positioning itself as a hotel chain with excellent service at an affordable price.How can it achieve this using internal marketing?

Best Western Is a Mid-Sized Hotel Chain That Is Entering