A social definition of marketing says ________.
A) effective marketing requires companies to remove intermediary parties to achieve a closer connection with direct consumers
B) a company should focus exclusively on achieving high production efficiency, low costs, and mass distribution to facilitate the broadest possible access to the company's products
C) marketing is a societal process by which individuals and groups obtain what they need and want through creating, offering, and freely exchanging products and services of value with others
D) marketing is the process of extracting maximal value from consumers to facilitate corporate growth
E) marketing is the process of aggressive selling and promotion to encourage the purchase of products that might otherwise be unsought by the consumer
Correct Answer:
Verified
Q10: In _,consumers may share a strong need
Q11: Companies selling mass consumer goods and services
Q12: Charles Revson of Revlon observed: "In the
Q13: _ actively work to build a strong,favorable,and
Q14: Marketing management is _.
A) managing the marketing
Q16: _ takes place when at least one
Q17: Marketers often use the term _ to
Q18: The most formal definition of marketing is
Q19: A _ is someone seeking a response
Q20: Much of a brand's strength in consumer
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