Unlike other forms of promotion,________ is intended to stimulate immediate action rather than build long-term loyalty from a customer.
A)sales promotion
B)guerrilla marketing
C)advertising
D)word-of-mouth communication
E)personal selling

Question

Quizplus · Accepted Answer

Sales promotion is specifically designed to drive immediate sales, often through temporary incentives or discounts. Other forms of promotion, such as advertising or word-of-mouth communication, may focus on building long-term relationships with customers, but sales promotion is meant to generate short-term results.

Unlike Other Forms of Promotion,________ Is Intended to Stimulate Immediate