Nissan allegedly placed a Japanese observer in a couple's home,and the couple thought he was there as part of an educational exchange program.Rather,he was observing the couple's automobile buying behavior for Nissan.This example illustrates that there are ethical issues associated with observation studies.

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The example provided highlights the ethical issue of deceptive observation where the couple was not aware that they were being observed and the purpose of observation was not disclosed to them. It is important to consider ethical issues associated with observation studies and obtain informed consent from participants.

Nissan Allegedly Placed a Japanese Observer in a Couple's Home,and