Once the decision alternatives for a problem are decided upon,a manager must try to determine the:
A)next step in the marketing research process.
B)consequences of the alternatives.
C)reasons for the alternatives.
D)definition of the problem.
E)research objectives of the study.

Question

Quizplus · Accepted Answer

Once decision alternatives are decided upon, the manager must evaluate the potential consequences of each alternative to determine which one is the best course of action.

Once the Decision Alternatives for a Problem Are Decided Upon,a