Fort Howard Paper achieved a cost advantage by being the first major papermaker to rely exclusively on recycled pulp.The firm's lower cost gave it a competitive edge in the price-sensitive commercial market for toilet paper and other such products used in hotels,restaurants and office buildings.Which method of maintaining a low-cost position has the company used?
A)low-cost distribution
B)cheaper raw materials
C)no-frills product
D)innovative product design

Question

Quizplus · Accepted Answer

The company achieved a cost advantage by using cheaper raw materials – recycled pulp.

Fort Howard Paper Achieved a Cost Advantage by Being the First