Six (6)general product and service categories dominate online consumer buying.One category includes regularly purchased consumer packaged goods such as personal care items where A)customer value is the most important element. B)price and delivery time are not key factors. C)convenience is very important. D)digital delivery is an important factor. E)price and speed of delivery are the determinant sales factors.

Question

Quizplus · Accepted Answer

Regularly purchased consumer packaged goods such as personal care items require convenience as the most important factor since they are regularly consumed and require easy access for repurchase. Price and delivery time may also be factors, but convenience is the primary driver of sales for this category. Digital delivery is not relevant since these are physical products.

Six (6)general Product and Service Categories Dominate Online Consumer Buying