Which of the following statements most accurately describes the people in the buying center of a medium-sized manufacturing plant?
A)The composition of the buying center remains constant over long periods of time.
B)The buying center avoids cross-functional teams whenever possible.
C)The composition of the buying center depends on the specific item being purchased.
D)It's easy to locate and reach the people who comprise the buying center.
E)Most government units use a formal buying center to arrive at buying decisions.

Question

Quizplus · Accepted Answer

The composition of the buying center depends on the specific item being purchased. Different items require different expertise, so the buying center can change depending on the purchase. The other options are not accurate.

Which of the Following Statements Most Accurately Describes the People