Which of the following statements about how women buy cars today is most accurate?
A) Women have definite likes or dislikes when buying a car, but they don't feel comfortable expressing their opinions.
B) Most women actually enjoy the price negotiation process.
C) The issue of "speed" is an important factor to men but not really important to women.
D) Women are more likely to make their car purchase selection as a result of information provided by a friend or a relative than from promotional information.
E) Women care more about exterior styles and lines and men are more concerned with cargo space and gas mileage.

Question

Quizplus · Accepted Answer

Studies have shown that women are more likely to rely on word-of-mouth recommendations from friends or family members than on promotional materials when making a car purchase. Option A and B are incorrect as research suggests that women are comfortable expressing their opinions and often dislike the price negotiation process. Option C is also not accurate as both men and women consider speed as an important factor when buying a car. Option E oversimplifies and stereotypically categorizes the priorities of men and women when buying a car, which is not always the case.

Which of the Following Statements About How Women Buy Cars