Information about a customer's activities and interests are all ________ in a customer database.
demographics
psychographics
key contacts
buying behaviours
assessments
Correct Answer:
Verified
Q3: The use of which of the new
Q4: Which of the following purposes is a
Q5: Using _ telephone marketing, marketers sell directly
Q6: Today, direct marketing relies heavily on database
Q7: How does a company's effective use of
Q9: Catalogs, brochures, samples, and DVDs are all
Q10: Most companies that create print catalogs now
Q11: A comprehensive database is a tremendous tool
Q12: Which of the following is an advantage
Q13: One of the advantages of direct marketing
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