Deceptive promotion differs from deceptive pricing in that deceptive promotion overstates the product's ________ or ________.
true price; performance
features; performance
packaging; costs
design; features
availability; package contents
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Q1: _ calls for meeting the present needs
Q2: The marketing concept recognizes that organizations thrive
Q3: Critics point out that in the drug
Q4: A major step in regulating "unfair or
Q6: Marketers respond to charges of planned obsolescence
Q7: The _ specifically focuses on future company
Q8: Critics claim that companies in the _
Q9: Deceptive marketing practices fall into three groups:
Q10: Critics have charged that some companies intentionally
Q11: Advertising "puffery" is a term for _.
a
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