To create value for customers and build meaningful relationships with them, marketers must ultimately _________.
perform thorough ethnographic research
implement marketing intelligence
gain a deep understanding of customers' needs and wants
provide attractive promotions
make consumers loyal
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Q3: Marketing information from which type of database
Q4: A good MIS balances the information users
Q5: Marketing intelligence can help _ to gain
Q6: Four common sources of internal data supplied
Q7: Which of the following statements is true
Q9: The _ must monitor the marketing environment
Q10: Your colleagues are confused about using the
Q11: _ means having fresh understandings of customers
Q12: Which of the following is considered a
Q13: Besides "management" marketing information system can also
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