Four common sources of internal data supplied to internal databases include the accounting department, operations, the sales force, and the ________.
owners
stockholders
marketing department
competition
Web
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Q1: _ is the systematic collection and analysis
Q2: Competitor intelligence can be collected _.
only from
Q3: Marketing information from which type of database
Q4: A good MIS balances the information users
Q5: Marketing intelligence can help _ to gain
Q7: Which of the following statements is true
Q8: To create value for customers and build
Q9: The _ must monitor the marketing environment
Q10: Your colleagues are confused about using the
Q11: _ means having fresh understandings of customers
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