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Sophia Is the Newly Hired Brand Manager for a New

Question 85

Essay

Sophia is the newly hired brand manager for a new company in southern Ontario.She knows that before consumers respond to a brand they must first ___________.
know about and understand the benefits.
be given coupons
hire a successful olympian to help carry the message
buy full page advertisements in the National Post and Globe and Mail.
talk to salespeople

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know about...

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