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The Process in Which Printed Catalogs, Brochures, Samples, and DVDs

Question 62

Multiple Choice

The process in which printed catalogs, brochures, samples, and DVDs are distributed to customers using highly selective mailing lists is known as ________.


A) mass marketing
B) direct-mail marketing
C) telemarketing
D) internal marketing
E) kiosk marketing

Correct Answer:

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