Which of the following is most likely a characteristic of the Millennial generation?
A) They have very little knowledge of using digital media.
B) They are a smaller population than Generation X.
C) They are the wealthiest generation in the United States to date.
D) They are more likely to engage with brands using mobile or social media.
E) They typically avoid using technology while buying products.

Question

Quizplus · Accepted Answer

Millennials are known for being digitally savvy and are more likely to engage with brands through mobile devices and social media compared to previous generations.

Which of the Following Is Most Likely a Characteristic of the Millennial