A company launching a new product must first decide ________.
A) where to launch the product
B) the sample size of the market
C) when to launch the product
D) the viability of a global launch
E) the budget for print advertising

Question

Quizplus · Accepted Answer

Before deciding on where to launch the product or the budget for advertising, the company must first determine when is the best time to launch the product. This involves analyzing market trends, competitor activities, and consumer behavior to ensure that the product launch will be successful. The sample size of the market and the viability of a global launch also come after this step has been taken. Therefore, the best choice is C.

A Company Launching a New Product Must First Decide ________