Since suppliers are so close to the market, they are valuable sources of information about consumer problems, marketing opportunities, and new product possibilities.
Correct Answer:
Verified
Q43: Companies that combine a customer-centered approach with
Q44: In the new product development process, the
Q45: The amount of test marketing needed is
Q46: An innovation management system would most likely
Q47: What are the major external sources of
Q49: The business analysis stage is the final
Q50: An abstract presentation of a product concept
Q51: Concept testing typically follows the marketing strategy
Q52: Manufacturers rely on distributors and suppliers as
Q53: Product development usually costs the least among
Unlock this Answer For Free Now!
View this answer and more for free by performing one of the following actions
Scan the QR code to install the App and get 2 free unlocks
Unlock quizzes for free by uploading documents